Martin Jones, Home Instead’s CEO UK and International, has been awarded an MBE in the 2023 New Year Honours for services to older people.

 

Martin’s introduction to the care sector was through his father who needed support due to frailty in old age. Through this experience Martin came to understand the importance of home care and the positive impact it could have on families like his.

 

Since joining the sector, Martin has been a keen advocate of home care and its role within the health and social care ecosystem which allows older people to remain in their own homes for longer than would otherwise be possible. He has also championed the role of care workers, helping to attract more people to consider a career in care.

 

Speaking about the award, Martin said, “I am proud and humbled to receive this award, particularly as it is for services to older people.

 

“Home Instead’s mission is to expand the world’s capacity to care – we want to make the world a better place to age in. For this to become reality, companies like Home Instead, the government and broader society need to ensure that there is the infrastructure, resource and, importantly, people in place.

 

“The integration of health and social care is critical, as is a mindset where old age is celebrated and revered.”

 

Martin has taken on a number of non-exec and Trustee roles which have enabled him to build strong links to the Department of Health and Social Security, Skills for Care and the International Longevity Centre, to name but a few.

 

He is currently Chair of the Homecare Association; Chair of The Care Workers’ Charity; member of the Age UK Board. He is also Chair of Home Instead Charities UK, part of Home Instead’s charitable endeavours.